Research Studies

• gemiusTraffic
• gemiusAudience
• gemiusEffect
• gemiusProfile
• gemiusAccessibility
  • Research Benefits
  • Research Methodology
  • Research Idea & Proposal
• gemiusAdHoc

gemiusAccessibility Explained

The gemiusAccessibility study is designed for companies that use web sites to communicate with their existing or potential customers. Just like hold time in a call center, the time it takes for a web site to load is a critical factor in customer satisfaction. Long-lasting or frequent difficulties in reaching your web site may have a negative impact on the satisfaction of users who visit your site - and may decrease their overall satisfaction with your company and your products.

gemiusAccessibility provides the following information:

• Competitive benchmarking of web site loading times
• Can clients expect complete availability?
• Factors affecting loading time (e.g. dependent or independent factors to the web site owner). Data is analyzed across: Internet Service Provider (ISP), Geographic Region, Time of Day, Day of Week

If you would like additional information, feel free to contact Gemius.